The Frio Group further strengthens its position as European leader and announces the creation of its German subsidiary, Frio Germany
The Frio Group, European leader in the wine cellar market with the La Sommelière, Climadiff, Avintage and Temptech brands, has announced a significant step in its international growth with the acquisition of the German distributor DIWA-KLIMA, specialising in the distribution of Avintage, the leading brand of built-in wine cellars. This acquisition creates the Group’s seventh subsidiary, after Spain, Norway, Sweden, Finland, Denmark and Latvia.
The 14-strong Frio Germany team will be responsible for developing and promoting all the Frio Group’s brands on the German market: La Sommelière, Climadiff, Avintage, Provintech, TempTech, Frigelux and Medifroid. This local presence will provide a better understanding of the needs of the market across the Rhine and strengthen relations with customers and the various local players.
DIWA-KLIMA, based in Lahr in Baden-Württemberg, was founded in 2011 and has been working with Frio since its inception as the exclusive distributor of the Avintage brand. The roll-out of the brand in kitchen networks throughout the country has created strong links between the staff of the two teams.
“We are proud to welcome the DIWA-KLIMA team, which has done a superb job on Avintage in Germany,” said Didier Grychta, Chairman of Frio. “With these 14 employees, we will be able to take on new challenges and grow the company on the German market. Frio is continuing its strategy of conquest in Europe and further consolidating its position as market leader in wine cellars.
Christoph Von Bergen, former owner of DIWA-KLIMA, joins Frio Germany to continue to manage and develop the Frio project in Germany and Austria.
DD Financial: RSM France (Eric Fougedoire) and RSM Germany.
Legal and Tax DD: Chamas&Marcheteau for France (Pierre-Louis Sevegrand) & Heuking in Germany.
About the FRIO Group:
The Frio Group is the European leader and a key global player in the field of wine cellars, offering both professionals and private individuals wine cellars and wine accessories, born of the expertise of its flagship brands: La Sommelière, Climadiff, Avintage, Provintech and TempTech. A partner of leading national and international distributors and kitchen designers, the group exports to more than 80 countries. Based in Arnage (near Le Mans), the Frio Group employs around one hundred people worldwide and has a turnover of 75 million euros.
Press contact – Comm’On Agency:
Julie Le Dantec / julie.ledantec@commonagency.fr / +33 7 87 00 64 53